{"id":27,"count":22,"description":"<strong>Lass uns \u00fcber Verpackungen reden, Kai, eins deiner Lieblingsthemen.<\/strong>\r\nJa, definitiv ein tolles Thema. Produktverpackung mitzugestallten und sie unwiderstehlich zu machen ist das Ziel. \u00dcberh\u00f6hung ins Motiv zu bringen ist eine Herausforderung.\r\n<strong>Wie gehst du dabei vor?<\/strong>\r\nGute Packungsfotos zeichnen sich f\u00fcr mich durch maximale Plakativit\u00e4t und Ikonisierung aus. Die Motive einer Serie m\u00fcssen eine Durchg\u00e4ngigkeit in der Bildsprache aufweisen. Ganz wichtig auch: Die Bilder auf einer Verpackung sollten stark verkleinert funktionieren, damit alle bedeutenden Details sofort erfasst werden k\u00f6nnen.\r\n<strong>Worauf kommt es dabei handwerklich an?<\/strong>\r\nUm beim Fotografieren alle Elemente, die sp\u00e4ter \u00fcber dem Foto liegen, zu sehen, legen wir in der Software eine Maske \u00fcber das Bild. Das Bild wird auf diese Weise unter das Layout gelegt. Auf dem Bildschirm sehen wir bereits Typo, St\u00f6rer und alles andere \u00fcber dem Motiv liegen. Im Grunde sehen wir schon das fertige Label mit allen Komponenten.\r\n<strong>Und was w\u00fcrdest Du sagen ist typisch beim Shooting von Packungsfotos?<\/strong>\r\nVielleicht, dass wir bei Verpackungen \u00fcberdurchschnittlich viele Optionen fotografieren. So k\u00f6nnen dann auch nach dem Shooting \u00c4nderungsw\u00fcnsche relativ leicht umgesetzt werden.","link":"https:\/\/www.kai-stiepel.com\/de\/stillleben\/verpackungen\/","name":"Verpackungen","slug":"verpackungen","taxonomy":"category","parent":18,"meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Packaging Photography, eye-catching images | Kai Stiepel Photography<\/title>\n<meta name=\"description\" content=\"Packaging definitely a great theme in my photography. 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